Imagine waking up to a brighter world through sleep care.

At my previous employer, Nox Health, the biggest challenge was its identity. Though rooted in Iceland, the company had integrated itself into the US market by way of employer benefits. Over the course of three years, my main goal was to make our pieces visually engaging. I needed to restructure the story of Nox, a health benefit company with Icelandic roots, and emphasize the power of sleep. Previous communications were mostly created in Canva and, unfortunately, did not clearly convey Nox’s ultimate goal. I was tasked with redesigning old materials to make them more compelling and creating new content.